Every woman in the energy industry has a unique story worth sharing on LinkedIn. When done right, this can unlock incredible professional and personal opportunities. While most people recognize the importance of personal branding on LinkedIn, many struggle to consistently execute it, leaving potential opportunities untapped.

During this program, personal branding expert and Head of Digital Communications at Enel North America, Alvaro Bendrell, will guide you in building a strong personal brand on LinkedIn from the ground up.

You'll learn how to:

1. Develop a Personal Brand Strategy: Discover your unique value proposition and establish a powerful brand identity.
2. Optimize Your LinkedIn Profile: Showcase your best, authentic self on LinkedIn and attract the right audience.
3. Create Engaging Content: Turn your experiences and expertise into compelling content that resonates—without consuming all your time.
4. Elevate Your Networking: Leverage LinkedIn to build meaningful connections and advance your career.

By the end of this program, you'll have the tools and knowledge to: consistently share your story on LinkedIn, position yourself as a thought leader, and use your personal brand to achieve your goals.

This workshop series will begin with a virtual event on January 30th, followed by two in-person, interactive sessions. Details for the in-person events will be shared in the coming weeks. Participants can choose to attend one, two, or all three events.